It’s been in Smith’s chips, Four ‘n Twenty pies, Kraft Singles, and even Cadbury chocolate, to… varying degrees of success – but Vegemite may be on to a winner with its newest combination: Domino’s pizza.
Evoking the classic Vegemite and cheese sandwich, the new $7.95 limited edition Domino’s Cheesy Vegemite pizza is available for three weeks, after social media users clamoured to give it a try.
Vegemite appeared on the menu at Rosa’s Pizza in Brooklyn, New York, earlier this month, and Domino’s ANZ Chief Marketing Officer Adam Ballesty said it was only right Aussies should be able to try it as well.
“There’s something so quintessentially Aussie about a Vegemite and cheese pizza, and we’re excited to be able to offer this unique combination to customers right here at home.
“To this day, we still receive messages from customers asking us to make this combination a reality, and at Domino’s… we always deliver,” he said.
Meanwhile, unopened blocks of that Vegemite chocolate from 2015 have been selling for hundreds of dollars on eBay years later… though you probably shouldn’t expect the pizza to be quite as solid an investment.
